AVI Estates for journalists, in brief

This page is for reporters, editors and researchers writing about property in Georgia or about us. It gives the company facts we confirm, the subjects we speak on, and our rules for answering the press and for re-using our figures.

Facts a journalist can use without asking us
Name to use in printAVI Estates (in Georgian: ავი ესთეითსი)
Websiteavi.ge
What the company doesAdvises foreign buyers of property in Georgia and publishes the avi.ge guides and data
Office115 Davit Aghmashenebeli Ave, Tbilisi, Georgia
Working languagesGeorgian, English, Russian, Hebrew, Arabic
Press enquiriesinfo@avi.ge, subject line "Press request"

A longer description of our two activities, and how they are kept apart, is on the about page. At present we publish no founding year, number of deals or count of clients, so any such figure attributed to us on another website is not one we have published.

What you can ask us about

We speak on subjects where our daily work adds something to what an official website says, each backed by a guide:

Written answers are available in Georgian, English, Russian, Hebrew and Arabic. The facts are identical in all five versions of a page, so an outlet can quote the version in its own language. A spoken interview in a given language depends on who in the team is free.

How we handle a media request

Please put these in your first message:

  1. Who you are: your name, the outlet and the kind of piece.
  2. Your deadline, with the hour and your time zone. Tbilisi is on UTC+4 all year.
  3. Your questions in writing, even if you want a call later, because we check every figure before giving it.
  4. The language of the answer, and whether you will translate us yourself.
  5. Attribution: company name, a person's name and role, or background only.

We then tell you whether we can help and by when. If the subject is outside our knowledge, we say so and point you to the body that holds the answer. Each figure we give carries its source and check date. We may ask to see quoted sentences before publication, to check facts only; we never ask to approve your article, headline or conclusions.

What we confirm and what we never comment on

Some questions we decline every time, whoever asks. Knowing the line saves you a wasted call.

Our answers to the press, by type of question
Type of questionOur answerWhy
A fact published on avi.geWe confirm it, give the source and the check date, or correct it if it has changedThe facts are public and sourced
How a legal or official procedure worksWe explain it in general terms and cite the official textThis is general information, not advice on a case
Our own rules, fees policy and independenceWe answer on the recordWe publish them already
Whether a named person is or was our clientNo comment, not even a yes or noClient confidentiality and personal data protection
A developer's finances, debts or solvencyNo comment beyond what a public record showsWe cannot verify private finances, and an unverified claim can harm buyers and the company alike
Where prices or rents will goNo forecastWe publish dated observations and estimates, not predictions
Whether a draft law will passWe describe what the published draft says, nothing moreOnly the final text in force matters to a buyer

The client rule has no exceptions: even if a client has talked to the press about their purchase, we add nothing unless they ask us to in writing. Personal data is handled under the Law of Georgia on Personal Data Protection, as our privacy policy describes.

Using our data and charts

These pages collect dated figures from official and market sources, each with its source:

Three habits keep a borrowed figure honest. Name the original source as well as us: "Geostat data, compiled by AVI Estates (avi.ge)" is accurate. Give the period the figure describes, because a third-quarter rent is not today's rent. And link to the page you used, so readers can see the method and later updates.

Our terms of use let you quote a figure or a short extract without asking, if you name avi.ge, link to the page and keep the meaning. Anything beyond that, such as reproducing a chart or table as an image or a whole data set, needs written permission first; email us with the chart and where it will appear.

To be added by the team: owner to confirm whether redrawing one of our charts from cited figures, keeping the source line, needs no permission; the terms of use do not cover it.

Asking for the underlying figures

Each number on avi.ge has an entry in our facts register. Name the figure and we send you:

  • the original source, with a link or the exact title of the report or table;
  • the period the figure describes and the date we last checked it;
  • whether it is official, from a market report, or our own estimate;
  • for an estimate, how we reached it: which listings or reports, which period, what we left out.

A paid market report stays with its publisher, so you get its title and page instead. Client files are never part of a data request, even anonymised, without the clients' consent. If an estimate rests on few observations, we say so. If a source we cite has revised its figure, tell us: we check the revision and update the page.

Quoting a page correctly

Our pages change when the rules do, so a fee that was right in March may be wrong in November. Our editorial policy gives the short citation request; for a journalist it means:

  • Record the version. Note the page's "Last checked" date on the day you quote it. If a reader later sees a different figure, the dated change log shows whether the page moved after your article.
  • Open the page itself. Search snippets and AI assistants often show an older or shortened text.
  • Keep the conditions. Words like "unless" or "for most foreigners" belong in the quote.
  • Keep the label. If we call a price or a yield an estimate, so should you.
  • Mention a pending review. A legal, tax or residency page with a review notice may still change after review by our lawyer or accountant.

When you quote a translated version, link to it: the facts match the English, but the wording is the translator's.

Corrections and right of reply

If we got something wrong. Journalists use the same route as every reader, described on the report-an-error page; there is no quieter process for the press, and no correction is made silently.

If we named you and you disagree. A developer can send a comment on its profile or a project review; as the independence statement sets out, the comment is published next to our text, and the text itself changes only when the developer shows a source. Anyone else we describe can report a wrong fact through the report-an-error route above.

To be added by the team: owner to confirm whether responses from other companies and public bodies are also published next to our text, and whether long ones may be shortened with cuts marked.

If an article misquotes us. We send the outlet our original wording and ask for a correction. We never pressure a journalist over an opinion fairly drawn from accurate facts.

Paid and sponsored coverage

The independence page lists what no payment can get on our site: being placed in a shortlist, guide or comparison, a profile or a review of a project, or a higher position in a ranking; the guides carry no advertising at all. Nobody can pay us to be named in our answers to the press either.

To be added by the team: owner to confirm the draft media rules: no payments, gifts, trips or free services to journalists or outlets for coverage; no advertorials; any advertising we buy labelled and never listed as coverage; no paid rankings or awards; asked to suggest a developer, lawyer or bank, we explain what to check instead.

Where we have been mentioned

Articles and broadcasts that quote us or use our data will be listed here with the outlet, title, language, date and a link to the original, so you read what was said, not a line we picked. Only unpaid editorial coverage qualifies. A piece with an error about us stays listed, with a note.

To be added by the team: real press mentions only, each with the outlet, title, language, publication date and a working link (or an archived copy). Leave this section with its rules and no list until the first genuine mention exists.

There is no "as featured in" strip of logos: one paid listing is enough to build one.

How to judge any agency's press claims

Agencies and developers often show "as seen on" badges, and the piece behind a badge may be paid. Before a media mention changes your view of any company, ours included:

  • Find the original on the outlet's own website. A badge that links nowhere deserves no weight.
  • Look for a label such as "partner material", "sponsored" or "promo", often in small print.
  • Check who speaks. If the company's director is the only voice, it may be a press release in print.
  • Test the claims, not the masthead. A respected title does not make a quoted yield true; compare it with an official source.
  • Note the date. Residence and tax rules may have changed since an old article.
  • Separate the agency from the building. A launch-party report proves nothing about delivery; our guide to developer checks lists records that do.

Logo, name and brand use

Our name and logo may identify us in editorial coverage, for example beside a quote or a chart credit, on these terms:

  • Write "AVI Estates", with "AVI" in capitals, and "avi.ge" in lower case; in Georgian, ავი ესთეითსი.
  • Use our logo files unchanged: no new colours, stretching, cropping or slogans.
  • Never imply that we endorse a developer, a project or a political view, or sponsored the piece.
  • Advertising, listings or presentations need our written permission to carry the logo.
  • Team and office photos only in the approved versions, with the credit we give.

District and building photos in our guides are copyright and dated. Ask before using one, and keep the date in your caption: a site shot during construction may look very different now.

To be added by the team: a downloadable press kit (logo in SVG and PNG, light and dark versions, colour codes, a short company description in all five languages) and approved company photos (office, team) with the photographer's credit and the date each was taken.

Press contact

Email info@avi.ge with a subject line that starts "Press request" and gives your deadline, so we can spot it among client mail. If it is urgent, also call or send a WhatsApp message to +995 501 113 200.

  • When we read press mail: between 10:00 and 19:00 Tbilisi time (UTC+4), from Monday to Saturday. Sunday mail is read on Monday morning.
  • Filming: at our office by appointment only. We never film clients or their homes for the press.
  • Who answers: the lead adviser or a colleague they name; the team page introduces our authors and reviewers.

Questions about your own purchase belong on the contact page.

To be added by the team: a named media contact person with their role and the languages in which they give interviews, and the response time the agency commits to for press requests.

Frequently asked questions

How do I send a press request to AVI Estates?

Email info@avi.ge with a subject line that starts "Press request" and states your deadline. For urgent requests, also call or message +995 501 113 200 on WhatsApp.

Will you confirm whether someone is your client?

No. We do not confirm or deny whether any person is or was a client, and we add no details about a deal unless the client asks us in writing.

Can I use a figure or chart from avi.ge?

You may quote a figure or a short extract if you name avi.ge and the original source, link to the page and keep the meaning. Reproducing a chart, a table or a whole data set needs written permission.

Do you give price forecasts to the press?

No. We publish dated observations and labelled estimates with their sources, and we do not predict where prices or rents will go.

Can a developer pay to be mentioned on avi.ge or in your answers to the press?

No. Money never buys a place in a guide, a profile, a review or a ranking on avi.ge, as the independence page sets out, and nobody can pay us to be named in our answers to the press.

Ask a question on WhatsApp. We reply within one working day.

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Change log

  • - Published with the press rules, data citation guidance and press contact; press mentions, a named media contact, the press kit and the owner's confirmation of the paid-coverage and right-of-reply rules to be added.